Loop Financial

Like a lot of startups and small businesses I work with, Loop came to me with the basics of an identity built by their product design team (logo, fonts, colours), but needed to expand the visual language for marketing purposes.

Meta Ad Set

Working with Loop’s existing type and colour rules, I got playful by using the lowercase, script “L” from their bank card to tie the ad sets together and expand the visual language.

I designed custom graphics and a webpage for a recent product launch which I also built out in Webflow using existing and new style classes to integrate with their existing website.